Number 1 on our Ingredients for Ecommerce Success list was ‘Value Proposition‘. Closely related to that, in fact, your value proposition all wrapped up into a single intangible asset is your brand. Why is Brand so important to Ecommerce success? …
The next installment in our ‘Ecommerce Ingredients List‘ Series… If A is for A Value Proposition, then B is for Budget. As an Ecommerce consultant, the hardest part about recommending a solution to a client is guessing how much money they …
Have you ever watched a TV chef whip up a meal in 10 minutes? Somewhere in the background, someone has prepared all the ingredients for the recipe – sourced, washed, chopped, weighed… Whichever recipe you use to start selling online, …
People often ask, what is the best recipe for ecommerce success? A baking or cooking analogy is a good one for a digital project – easy to understand and relate to. So let’s roll with it. This post is not …
If you ask a Brand person how customers discover brands in 2020, you would get a different answer from every consultant you asked. But what does the data say? The answers might surprise you. This week, the ACEDE Partner Network …
After trawling through 247 pages of the Global Digital Report from Hootsuite and We Are Social, we found some interesting insights that challenge some of the thinking in the region when it comes to digital in the Middle East. You …
The good folk at We Are Social and Hootsuite have updated their brilliant resource which provides country by country insights into the state of digital – from internet penetration, to social media behaviour to ecommerce trends to smart-homes and gaming. …
B2B Ecommerce Revisited. If you think that Ecommerce for consumers is big business, you would be right. But, B2C is a fraction of the market that B2B ecommerce. According to research by BigCommerce, 72% of buyers would prefer to research …
ACEDE is proud to present a new series of Instructor-Led, 1 day Training Courses delivered by our premier training partner Aquitude. The interactive online courses reflect demand for skills that are required for some of the world’s fastest growing jobs …
The Linkedin Emerging Jobs Report for the UAE finds that job hunters need to have a digital skill-set to compete is a changing marketplace. Data scientists, Digital Marketing Specialists, Full-stack Engineers, Cyber-security Specialists and Android developers are some of the …